TEDxCCSD Youth: “Raise The Bar” Event Platform
A full-scale digital event experience built for TEDxCCSD Youth to elevate student voices, increase event engagement, and position the program with the professionalism and impact expected from a TEDx-branded platform.
The project focused on creating a modern, mobile-first website experience that balanced inspiration, clarity, and usability while remaining scalable for future annual TEDx events.
Project Overview
The goal was to create a high-trust event platform that showcased student speakers, drove registrations, simplified event communication, and reflected the quality and prestige associated with the TEDx brand.
GR Designs led the strategy, UX architecture, design execution, and development implementation from concept to launch.
Strategy + UX Architecture
- Full website strategy and content hierarchy
- User journey mapping
- Mobile-first UX planning
- CTA placement strategy
- Event engagement optimization
- Section flow and conversion planning
Website Design + Development
- Custom WordPress website build
- Divi-based modular development system
- Responsive frontend implementation
- Custom CSS and embedded code sections
- Reusable section architecture for future events
- Interactive content layouts
- Performance-focused page structure
Brand + Visual Direction
- TEDx-aligned digital presentation styling
- High-contrast modern visual system
- Typography hierarchy implementation
- Consistent spacing and layout standards
- Speaker-focused visual storytelling
- Clean editorial-inspired design language
The final platform delivered a polished TEDx experience that elevated the visibility of student speakers while giving attendees a clean, engaging, and intuitive event experience across all devices.
The system was intentionally built to scale, allowing the TEDxCCSD Youth team to duplicate and evolve the experience for future annual events with minimal redevelopment.
