HITS / Marketplace Product

Making Small Hauls Easier To Arrange.

HITS is a founder-led venture for moving oversized items around Atlanta. GR Designs is building the brand, website, and app for customers, haulers, and business operations.

Explore The Three Roles ↓
HITS small-haul website shown in the existing GR Designs portfolio
HITS public website · Portfolio image, September 2026.
Visit The Public Website →
Relationship
Founder-led venture
Our Contribution
Brand, website, product planning, and app build
Current Stage
Public interest collection; app testing and refinement
Built With
Public site + marketplace app

01 / The Problem

A Simple Request. Several People To Coordinate.

Customers need an item moved. Haulers need clear job details. The business needs to manage the request through completion.

Each role needs its own information, actions, and access.

02 / The Brand

Explain The Job In Familiar Terms.

A Sensei character and a black, bone, and gold identity give small-haul work a distinct personality.

The Product Question

What Does Each Person Need To Do Next?

A marketplace needs more than a persuasive introduction. It needs a usable path for both sides of the service.

03 / Explore The Product

One Product. Three Different Roles.

Choose a role to explore a sample app flow.

Pilot Build / Customer

Describe What Needs Moving.

Add item details, locations, and photos, then review the quote and track the haul.

Why Separate The Roles?

Each person sees the information and actions needed for their job.

04 / What We Built

Connect The Brand To The Way The Service Works.

Brand & Website

A distinct identity, customer and hauler entry points, and a public site for gathering early interest.

Customer Flow

Booking steps that collect the details needed to describe a haul.

Hauler Flow

Onboarding and job steps for reviewing work, accepting a job, and recording progress.

Business Tools

Account review, pricing, job status, and a belt-based performance system.

05 / Current Stage

Built And Being Tested.

The public site is gathering interest while the app is tested and refined.

The Takeaway

Design the handoffs between people as carefully as the first screen.

06 / Roles And Responsibility

A Venture We Are Building. A Product We Are Refining.

GR Designs leads the brand, website, and app development for this founder-led venture.

How Did AI Fit Into The Work?

AI supported planning, design, development, and testing. GR Designs directed and reviewed the work.

For Your Business

Do You Need A Website And A Working Product?

Tell us what people need to do, who needs to use it, and where your current tools fall short.

Project Image